En Iniya Deepavali Valthukkal (Deepavali 2020).

When many in the world’s going through some hard time because of the pandemic, it was difficult to forecast the future. However, one thing that many people pinned their hopes on was that life would return to some semblance of normality for the festivities that is taking place this year.

Covid-19 has caused a health and economic crisis so for brands to remain at the forefront of consumer’s minds they will need to up their game when it comes to communicating the messages they really want to share. Gone (for the time being) are the days of big family get-togethers and with a rise in positive coronavirus cases in Malaysia cause of the new law has enforced on traveling and get together to end this pandemic.

With a more meaningful Deepavali in 2020 on the horizon, let us all celebrate this festival of light with new hope, peace and prosperity again.Together lets pray that next year will be a better year for us all.

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